Population
3,477
2025
−5.5% since 2020
Source: U.S. Census Bureau, Population Estimates Program (Vintage 2025), 2025. Resident population, July 1 estimate.
Norton, VA (independent city): population growth, jobs and income
Norton lost 39 residents between 2024 and 2025 (−1.1%).
Norton had an estimated 3,477 residents in 2025, down 5.5% (203 fewer people) since 2020. That is slower than Virginia as a whole (+2.8%), and the 131st fastest growth of 133 counties in Virginia.
Data as of 2025 · updated
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In the Norton city report
One-time $99 PDF: everything on this page for Norton city, ranked against Virginia and the U.S., plus these figures that are not on the free page:
- Median gross rent$692/mo2020–24
- Vacant homes, incl. seasonal and second homes9.0%2020–24
- New homes permitted, last 12 months32025-10/2026-09
- Rent growth, 5 yearsIn the report
- Permits in 5+ unit buildingsIn the report
- IRS income moving in (net AGI)In the report
- Neighbouring-county comparison tableIn the report
What's inside: 5 pages
- 1 Summary, headline numbers and ranks (free preview)
- 2 Ranks and the neighbouring-county table
- 3 Migration, with IRS mover and income flows
- 4 Rent, vacant homes, permits and employers
- 5 Every source and the methods
Headline numbers
Net domestic migration
−19
2025
−5.5 per 1,000 residents
−37 in total, 2021–2025
Source: U.S. Census Bureau, Population Estimates Program (Vintage 2025), 2025. People moving in from other U.S. counties minus people moving out.
Unemployment rate
4.0%
2025
+0.3 pts since 2019
Source: U.S. Bureau of Labor Statistics, Local Area Unemployment Statistics, 2025. Annual average unemployment rate.
New homes permitted
1
2025
0.3 per 1,000 residents
Source: U.S. Census Bureau, Building Permits Survey, 2025. Housing units authorized by building permits in the year.
Median household income
$41,495
2020–24
+36.0% since 2016–20
Source: U.S. Census Bureau, American Community Survey 5-year estimates, 2020–24. American Community Survey 5-year estimate.
Private-sector employment
3,952
2023
−7.7% since 2018
Source: U.S. Census Bureau, County Business Patterns, 2023. Paid employees of private employers in mid-March (County Business Patterns).
What the numbers say
Net domestic migration was negative in 2025: 19 more people moved out to other U.S. counties than moved in.
Private employers had 3,952 paid employees in mid-March 2023, −7.7% since 2018 (County Business Patterns).
Unemployment averaged 4.0% in 2025, 0.3 points higher than in 2019 (before the pandemic).
Builders were authorized to start 1 new homes in 2025, or 0.3 per 1,000 residents.
Median household income was $41,495 in the 2020–24 American Community Survey, +36.0% since 2016–20.
Across the 3,107 U.S. counties with a comparable estimate, its population growth ranks 2,962nd.
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Norton city population by year
| Year | Population | Change |
|---|---|---|
| 2025 | 3,477 | −39 |
| 2024 | 3,516 | +1 |
| 2023 | 3,515 | −79 |
| 2022 | 3,594 | −39 |
| 2021 | 3,633 | −47 |
| 2020 | 3,680 | – |
Census Bureau population estimates, July 1 of each year.
What drove the change in Norton city
Norton city lost 203 people since 2020; the biggest drag was natural change (−167).
| Component | 2025 | 2020–25 | Share |
|---|---|---|---|
| Natural changebirths minus deaths | −20 | −167 | |
| International migrationfrom and to other countries | +0 | +0 | |
| Domestic migrationfrom and to other U.S. counties | −19 | −37 | |
| Census adjustmentbalancing residual | +0 | +1 | |
| Total change | −39 | −203 |
Census Bureau population estimates, components of change, each year July 1 to June 30. The components add up to the change in the estimate; the Census adjustment is the small balancing figure the Bureau publishes.
How it ranks
| Measure | In Virginia | Among U.S. counties |
|---|---|---|
| Population growth | 131st of 133 | 2,962nd of 3,107 |
| Net domestic migration per 1,000 residents | 120th of 133 | 2,599th of 3,108 |
| Private-sector job growth | 115th of 133 | 2,682nd of 3,092 |
| Median household income | 132nd of 133 | 3,012th of 3,107 |
| Lowest unemployment rate | 96th of 133 | 1,608th of 3,108 |
| New homes permitted per 1,000 residents | 129th of 132 | 2,585th of 3,005 |
1st = highest (lowest for unemployment). Counties are ranked only against others with a figure for the same period.
Get the county report — $99
The County Growth and Demographics Report for Norton city, VA as a PDF, from federal data: population and migration, housing and rents, permits, private employers and jobs, unemployment, ranks in the state and the country, and neighbouring counties, with a source next to every number. Pay once, no subscription.
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Neighbouring counties
Norton lost population while its only neighbouring county, Wise County, did better (−5.5%, 2020–25).
Its median household income ($41,495, 2020–24) is lower than in its only neighbouring county, Wise County.
| County | Population2025 | Population change2020–25 | Net domestic migration per 1,000 residents2025 | Homes permitted per 1,000 residents2025 | Median household income2020–24 |
|---|---|---|---|---|---|
| Norton, VA This county | 3,477 | −5.5% | −5.5 | 0.3 | $41,495 |
| Wise County, VA | 34,824 | −3.5% | 0.1 | 1.3 | $52,943 |
Census Bureau population estimates and building permits, American Community Survey 5-year income. Rates per 1,000 residents. – means no figure, or a base too small for a change or rate (it would swing on a few people). A figure from another period shows its year and is left out of the comparison.
Questions
Is Norton growing?
No. Its population fell 5.5% between 2020 and 2025, about 203 fewer people (Census Bureau population estimates). Virginia as a whole changed +2.8% over the same years. That ranks 131st of 133 counties in Virginia for population growth.
How many people moved to Norton?
On net, none in 2025: about 19 more people moved out to other U.S. counties than moved in (Census Bureau net domestic migration estimate).
What is the unemployment rate in Norton?
It averaged 4.0% in 2025 (BLS Local Area Unemployment Statistics, annual average).
What is the population of Norton?
About 3,477 people, according to the U.S. Census Bureau's population estimate for July 1, 2025.
How many jobs are in Norton?
Private employers there had 3,952 paid employees in mid-March 2023, −7.7% since 2018 (Census Bureau County Business Patterns; government jobs and the self-employed are not counted).
What Beacon CRE covers in Virginia
Map, parcel and listing layers cover North and South Carolina only for now. This page and the other Virginia county pages carry the public federal growth figures.
Norton city data alerts
Email me when Norton city gets new Census numbers: population, building permits, jobs and income. About 4 emails a year, one click to stop.
Sources and method
- U.S. Census Bureau, Population Estimates Program (Vintage 2025)
- U.S. Bureau of Labor Statistics, Local Area Unemployment Statistics
- U.S. Census Bureau, Building Permits Survey
- U.S. Census Bureau, American Community Survey 5-year estimates
- U.S. Census Bureau, County Business Patterns
Each number shows its own period. Changes compare the latest period with five years earlier (or the earliest period available). Beacon CRE last refreshed these figures on 2026-11-05. Figures come from public federal statistics and are informational only, not investment advice. Check the source before relying on a number. Methodology: how we compute every number. More on every layer: data sources and licences.
Jobs outside North and South Carolina use County Business Patterns (paid private-sector employees in mid-March); wages and government jobs are not included.