What are the richest counties in Wisconsin?

Waukesha County ($106,076), St. Croix County ($103,046) and Ozaukee County ($96,996) had the highest median household income in Wisconsin in the 2020–24 survey.

Data as of 2024 · updated November 5, 2026

See the ranking All Wisconsin counties

Want Pro for Wisconsin? Get notified

All 72 ranked Wisconsin counties

Wisconsin counties ranked by median household income
Rank	County	Median household income 2020–24	Change since 2016–20	Residents
1	Waukesha County	$106,076	+19.2%	417,210
2	St. Croix County	$103,046	+21.3%	98,276
3	Ozaukee County	$96,996	+14.9%	94,346
4	Washington County	$96,359	+19.2%	139,238
5	Pierce County	$92,109	+24.7%	43,519
6	Dane County	$89,975	+19.7%	590,375
7	Calumet County	$88,810	+16.8%	53,982
8	Columbia County	$85,351	+23.2%	58,132
9	Outagamie County	$85,069	+24.3%	195,894
10	Jefferson County	$83,750	+24.7%	86,505
11	Green County	$82,852	+25.1%	37,227
12	Kewaunee County	$82,725	+20.8%	20,758
13	Iowa County	$82,182	+19.6%	23,951
14	Kenosha County	$81,239	+22.0%	168,448
15	Walworth County	$80,520	+21.9%	106,127
16	Brown County	$79,649	+23.1%	275,803
17	Sauk County	$79,541	+26.6%	66,652
18	Racine County	$78,096	+24.8%	198,919
19	Marathon County	$77,884	+23.6%	139,432
20	Polk County	$77,219	+24.9%	45,803
21	Lafayette County	$76,462	+25.2%	17,478
22	Trempealeau County	$76,313	+28.0%	31,171
23	Portage County	$76,070	+26.1%	71,943
24	Dodge County	$75,929	+21.3%	89,097
25	Rock County	$75,673	+27.1%	166,472
26	Pepin County	$75,256	+28.1%	7,513
27	Douglas County	$75,099	+32.1%	43,990
28	Oconto County	$75,049	+16.3%	40,195
29	Winnebago County	$74,925	+25.0%	174,218
30	Dunn County	$74,824	+25.6%	46,223
31	Door County	$74,795	+21.1%	30,616
32	Chippewa County	$74,680	+22.0%	67,614
33	Eau Claire County	$74,546	+19.3%	109,033
34	Fond du Lac County	$74,275	+15.8%	104,669
35	Sheboygan County	$73,094	+17.7%	118,047
36	La Crosse County	$73,013	+21.1%	121,339
37	Waupaca County	$72,830	+21.2%	51,461
38	Vernon County	$71,893	+31.8%	31,443
39	Bayfield County	$71,151	+24.3%	16,787
40	Buffalo County	$70,479	+20.8%	13,318
41	Monroe County	$69,467	+14.6%	46,572
42	Oneida County	$69,371	+19.3%	38,131
43	Taylor County	$69,350	+31.2%	20,118
44	Manitowoc County	$69,148	+18.3%	81,710
45	Vilas County	$68,431	+36.8%	23,761
46	Green Lake County	$68,196	+18.9%	19,305
47	Lincoln County	$68,164	+15.2%	28,403
48	Jackson County	$68,110	+23.3%	20,999
49	Wood County	$67,989	+22.1%	74,060
50	Clark County	$67,400	+23.8%	35,052
51	Juneau County	$67,270	+24.7%	26,649
52	Waushara County	$67,107	+23.5%	25,223
53	Grant County	$66,858	+23.5%	52,446
54	Shawano County	$66,479	+16.0%	41,560
55	Richland County	$66,420	+27.6%	17,036
56	Barron County	$65,933	+26.0%	46,484
57	Marquette County	$65,681	+23.2%	15,927
58	Milwaukee County	$64,435	+23.3%	924,216
59	Crawford County	$64,094	+25.1%	15,910
60	Marinette County	$63,809	+21.8%	42,574
61	Washburn County	$63,441	+22.7%	17,087
62	Burnett County	$62,819	+17.3%	17,223
63	Ashland County	$62,462	+30.5%	16,203
64	Menominee County	$62,108	+31.6%	4,199
65	Florence County	$61,086	+20.2%	4,748
66	Forest County	$61,071	+26.2%	9,574
67	Sawyer County	$60,801	+16.9%	18,846
68	Iron County	$60,625	+33.0%	6,127
69	Price County	$60,546	+21.7%	13,988
70	Rusk County	$59,944	+22.4%	14,146
71	Adams County	$59,442	+21.5%	21,752
72	Langlade County	$55,878	+7.3%	19,534

How this is ranked

Median household income from the Census Bureau's American Community Survey 5-year estimates (2020–24). Survey estimates carry margins of error, so counties a few hundred dollars apart may not really differ. Counties with fewer than 1,000 residents, or without a figure for the same period as the others, are not ranked.

Source: U.S. Census Bureau, American Community Survey 5-year estimates. Figures come from public federal statistics and are informational only, not investment advice. Check the source before relying on a number. Methodology: how ranks and figures are built. More on every layer: data sources and licences.

Get the report for any Wisconsin county — $99

The County Growth and Demographics Report for any county as a PDF, from federal data: population and migration, housing and rents, permits, private employers and jobs, unemployment, ranks in the state and the country, and neighbouring counties, with a source next to every number. Pay once, no subscription.

Choose a county — $99

Every purchase also includes a CSV of every table in the report, ready for a spreadsheet.

Not useful? Email us within 14 days for a full refund
Sold by Simply Stats LLC (NC)
Secure Stripe checkout (Apple Pay/Google Pay)
Instant PDF download
PDF + CSV of every table

Refund terms: Terms. · How we compute every number

Questions

Which county in Wisconsin has the highest median household income?

Waukesha County: $106,076, ahead of St. Croix County ($103,046) and Ozaukee County ($96,996), of 72 Wisconsin counties ranked.

How is this ranking calculated?

More county rankings for Wisconsin

Median household income in other states

Across the U.S.